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BeYOUtiful Empowering Workshop for Teen Girls

20 June, 2017


If you’re looking for an empowering event for teen girls that inspires and motivates then we’ve got you sorted.
BeYOUtiful is the ultimate workshop for girls 12-16 years. It’s happening these school holidays and you don’t want to miss it.

Facilitated by our panel of experts, we’ve got you covered in the areas of:
  • Health and Wellness – body confidence from the inside out with former International Model and Beauty Expert Amy Erbacher.
  • Personal Branding Coaching – align with your most authentic self, both online and offline with (yours truly), Marketer and Life Coach, Helen Roe.
  • Motivation and Mindset – building inner strength and confidence with Youth Advocate and Director of Dance Central Studios, Julie Scheer.
The BeYOUtiful workshop delivers down to earth, practical advice on self-worth, self-awareness and self-confidence for all teen girls. 
Friday 14 July 
9.00am – 12.30pm
Dance Central Studios, Phillip, Canberra.
Whether your passion is performing arts of physics, you will come away feeling a renewed sense of confidence, inspired and ready to accept all of YOU.
Get your tickets here. We cannot wait to meet you!
Know someone who might like this event? Please share and let’s create a ripple effect of support and encouragement for teen girls.
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6 Questions to Help You Become More Visible In Your Business

24 May, 2017

Visible in Your Business

When I first started my business I was plunged into a new type of marketing. Marketing me. I had spent over fifteen years marketing big brands and working ‘behind the scenes.’ With my focus on my clients, I wasn’t ready to become personally visible. I balked at the idea of putting a picture of myself on my homepage. I soon realised that had to change, or my clients would never find me! Here’s some of the strategic steps I took that you can use to become more visible in your business.

I soon realised that had to change, or my clients would never find me! Here’s some of the strategic steps I took that you can use to become more visible in your business.

Visibility is not just about great brand photos and a rocking logo, although that helps. The following questions will help you unravel a deeper connection to what you do, why and how it can help others.

  1. What’s your tangible Value?

You’ve heard you can’t put a value on you, you are priceless, of course. But from your client’s perspective, you need to put a value on the service you deliver for them. If you offer a solution in one of the top three problem areas, health, wealth, relationships then you are moving in the right direction.

  1. Does your work translate into a marketable Offer?

Ask yourself if your ideal client really wants to buy what you are selling. You may think it’s a great solution but the only way you can articulate your work into an irresistible offer is to get feedback from the people who would be potentially investing in it.

  1. Are you Talking to the right kind of people?

Your customer avatar or target audience is not just a popular marketing phrase. Referring back to your target market keeps you focused and crystal clear on tailoring your message to speak to your type of client. Keep revisiting your message and ask ‘is this speaking directly to my ideal client? Imagine them in great detail and use this persona to guide your marketing and messaging.

  1. Are you Connecting to your audience?

What’s the latest activity or blog post that visitors will see when you they land on your website? Are you topical, relevant and recent? What about your email list? Use these tools to engage and add value for your audience. It not only helps in attracting new clients but also collaborations, speaking opportunities and builds brand awareness.

  1. Are you Listening and receiving Feedback?

Yes listening. Your tribe have the answers. They will tell you their problems and their needs, you know that. But how often do you ask? And how often to you tweak and tailor your offers and programs to meet those needs? Feedback, the useful constructive kind, will only come if you ask so factor this into your communication.

  1. Are you In Alignment with your true self?

Yes, it’s a biggy. Easier to keep busy, keep doing and all will be fine. Except this one catches up on you. Frustration. Irritation, boredom even. Just because you are good at something doesn’t mean you have to keep doing it. Stay connected to your Why and what lights your fire. This changes and evolves too so it’s important to revisit your Sweet Spot and check in with your alignment to your true purpose.


So there you have it. Strategic yet simple reminders to help you show up as your best, most empowered and on purpose self. Sounds awesome, right?

If you need any support becoming more visible then get in touch. You are only one decision away from a totally different business.



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